DataSelf Releases ‘Analytics Plus™’ for Next-Generation Business Intelligence with AI
The Industry’s First End-to-End BI Solution with AI-Assisted Data Pipelines, Semantic Modeling, and KPI Intelligence
San Jose, CA — 1/25/2026 — DataSelf Corp., the mid-market leader in BI-based analytics, today announced the release of DataSelf ETL+ Web, a next-generation suite of business intelligence solutions that leverages artificial intelligence. ETL+ Web combines four key components that uniquely support advanced analytics with a self-service deployment module that reduces implementation time from days to minutes.
With a focus on BI technology starting in 2005, and an initial development of “BI with AI” beginning in 2018, DataSelf Corporation has realized a vision whereby AI supports organizations on both the front-end and back-end of a BI technology. By embedding AI data analysis on the front-end of a BI solution, DataSelf provides business users with a ‘conversational’ medium in which their questions are answered and related business insights are presented via AI’s intuitive interface.
On the back-end, DataSelf’s AI-assist components complement the ETL+™ data warehousing module, the DFT+™ automated data modeling module, and the KPI+™ metrics, reports, and dashboards. By supercharging all parts of a BI solution with the power of AI, DataSelf enables organizations to cover traditional reporting and implement a trustworthy decision-support system that’s built on clarity, consistency, and ease of use.
According to Joni Girardi, CEO of DataSelf, “’Safe AI’ is the goal of every business, but too many organizations adopt AI technologies that are superficial or aren’t trustworthy. DataSelf’s ‘BI with AI’ goes deep and wide into an organizations decision support system – including data cleansing and optimization, automated modeling and metric creation, and the assurance of business insight that results in the all-important single version of the truth.”
ETL+ Web also addresses the typical expensive and time-consuming process of installing an end-to-end BI solution – or even evaluating it. DataSelf’s new “Self-Service Deployment™ dramatically simplifies it into a minutes-long process.
As Girardi adds, “How can BI developers expect prospective clients to adopt their solutions when the very process of evaluating those solutions takes days or even weeks? If BI is to fulfill its promise to make decision-making faster and easier, the BI solution itself has got to be quick to deploy, test, and customize. By leveraging AI across the board, DataSelf’s next-generation BI simplifies and expedites the reporting process and delivers on that promise.”
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